AI Sportswire

Where sports meets AI innovation. Your ultimate source for AI news, tools and products shaping the sports and fitness industries.

In today's email:

🤖 xAI launches Grok 4 with $300/month SuperGrok Heavy subscription

💰 Andre Agassi's company partners with IBM for racquet sports AI solutions

🏏 Capgemini study reveals 54% of sports fans prefer AI as primary information source

🚴 Best Bike Split revolutionizes Tour de France with AI-powered stage modeling

🍎 Personalized athlete sponsorship email builder for partnership outreach

💼 AI Jobs in Sports and Fitness

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AI in Sports and Fitness

Best Bike Split transforms Tour de France analysis with AI-powered performance modeling. (press release) The cycling analytics platform unveiled AI-driven performance models for all 21 stages of the 2025 Tour de France, analyzing peloton dynamics, drafting effects, and optimal pacing strategies for both pros and enthusiasts. CEO Rich Harpel's team leveraged their AI Workout Builder to create custom stage-specific training sessions that replicate pro-level demands scaled to individual FTP, allowing cyclists worldwide to "ride the Tour" through Zwift and compatible training apps.

Interactive Strength launches AI agents for personalized fitness experiences. The maker of CLMBR and FORME smart fitness equipment partnered with Fetch.ai to deploy autonomous AI agents and digital twins of elite trainers, backed by a bold $500 million crypto treasury strategy. CEO Trent Ward's vision transforms every piece of equipment into an intelligent system capable of delivering 45-minute sessions in the voice of personal trainers, responding in real-time to performance data and adapting every rep to individual goals without human involvement.

Capgemini study reveals AI transformation in sports fan engagement. Research from the Tour de France technology partner found that 54% of sports fans prefer AI as their primary source for sports information, with 70% wanting instant access to player metrics and live match data. However, the study also revealed fan concerns about balance, as 57% worry too much technology could dampen live event excitement, highlighting the need for measured integration that enhances rather than replaces the authentic sports experience.

Andre Agassi's company partners with IBM to develop racquet sports AI solutions. Agassi Sports Entertainment Corp. engaged IBM to create "Agassi Intelligence," an AI technology designed to analyze player performance and provide actionable recommendations across racquet sports including tennis, pickleball, and padel. The eight-time Grand Slam winner aims to grow the racquet sports industry while promoting health and wellness through digital solutions focused on training, performance tracking, and fan engagement for players of all skill levels.

Miami Marlins deploy comprehensive AI strategy across baseball operations. The two-time World Series champions are utilizing AI and machine learning in partnership with vendors like Hawkeye, KinaTrax, and Trackman to capture high-frame rate video during every game, generating datasets that feed ML models for player development. Vice President of Baseball Systems Brian Chase leads the technology transformation that includes predictive modeling for player evaluation, AI-assisted scouting reports, and comprehensive performance analytics designed to create sustainable competitive advantages through data-driven decision making.

🧰 Tools and Tips

  • If you can’t afford a photo shoot for your sports apparel brand or product, SellerPic is an all-in-one AI image editor that transforms a single product image into AI fashion model shots, lifestyle scenes, and AI videos.

  • Looking for a free AI presentation generator? Chronicle has a decent free plan you can try out.

  • Digitize the member experience for coaches and fitness businesses of all sizes with Trainerize.

  • For companies that value employee wellness, Vantage Fit combines deep AI analytics with a user-friendly interface that motivates employees through gamification and social features.

💡Prompt: Athlete Sponsorship Email Builder

What it does: Crafts a highly tailored outreach email—complete with subject line and body—that aligns the athlete’s unique skills, audience, and offerings to the sponsor’s brand, goals, and recent initiatives.

Prompt: You are an expert sports-marketing copywriter. Your task is to draft one personalized sponsorship outreach email including both a subject line and a body of approximately 180–220 words. The email must do all of the following:

  1. Open with a personal reference to a recent company initiative or core value.

  2. Introduce the athlete by name, sport/position, top achievement and audience demographics.

  3. Explain how the athlete’s skills or offerings align with the company’s goals or products.

  4. Propose one concrete activation (for example, an Instagram Live demo, a community clinic or a branded highlight reel).

  5. Include a clear call to action (for example, “Can we schedule a 10-minute call next week?”).

  6. Remain warm, concise and professional, and do not exceed 220 words in the body.

You will be penalized if you:
– Fail to mention a specific company initiative or value
– Omit any of the five required elements
– Exceed 220 words in the body

Context (fill in with your details)
Athlete Name:
Sport/Position:
Top Achievement(s):
Audience Profile:
Athlete Offerings:

Company Name:
Industry/Product:
Recent Initiative or Core Value:
Company Goals:

Beyond Sports: AI News Bytes

Elon Musk's xAI launched Grok 4 with a new $300-per-month SuperGrok Heavy subscription, the most expensive AI plan among major providers.

Google's Gemini AI now transforms photos into videos using the Veo 3 model, creating eight-second clips with AI-generated audio for Ultra and Pro subscribers.

Meta is testing AI chatbots that message users first on Messenger, WhatsApp, and Instagram to maintain engagement through proactive conversations.

Perplexity debuted Comet browser, replacing traditional search engines with AI summaries, though currently locked behind their $200/month subscription.

Microsoft, OpenAI, and Anthropic pledged $23 million to train 400,000 teachers on AI through a new National Academy for AI Instruction in New York City.

AI Jobs in Sports and Fitness

AI Art Challenge

AI Art Challenge: World’s fastest woman runner

Send us your AI sports image to [email protected] for next week’s issue using the prompt: Thrill of victory on the moon

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